RULE #1

CONNECTION IS KEY

A great portrait doesn’t just capture an image—it captures the essence of the person. Creating a comfortable environment and building trust is essential for natural, authentic expressions.

#RULE2

LIGHTING DEFINES EMOTION

Lighting is the soul of portrait photography. Whether natural or studio light, it should be used strategically to highlight features, create depth, and convey the right emotion.

RULE #3

COMPOSITION FRAMES PERSONALITY

Every element in the frame should complement the subject. From the background to the angle, everything influences how the personality and message of the portrait are perceived.

RULE #4

SUBTLE EDITING

Retouching should enhance the image without losing authenticity. Skin should look natural, colors balanced, and details defined, maintaining the essence of the person being portrayed.